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Natura completes sale of Avon International while retaining Latin America operations
THE WHAT? Brazilian beauty group Natura has finalised the sale of Avon International to US-based investment firm Regent LP, while retaining ownership of the Avon brand and operations across Latin America. THE DETAILS The transaction, first announced in September, was completed on December 31 and transfers control of Avon International outside Latin America to…
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2025 in Review: Executive Moves – Leadership Resets Redefine Beauty’s Next Chapter
If 2025 was a year of recalibration for beauty and retail, it was also a year of churn at the top. Across global groups, prestige retailers and challenger brands alike, leadership change became a defining feature of the landscape—driven by shifting consumer demand, intensifying competition, activist pressure and the need to execute transformation faster.…
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2025 in Review: Funding the Future – Capital Flows Prioritise Scale and Resilience
If 2025 underscored one truth about the beauty and personal care industry, it was that capital still flows—albeit more selectively, more strategically and with sharper expectations. In a year marked by uneven consumer demand, geopolitical tension and higher financing costs, funding activity shifted away from indiscriminate growth and toward balance-sheet strength, portfolio focus and…
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2025 in Review: New Markets – Regional Expansion Accelerates Globally
As growth remained uneven across mature beauty markets, 2025 became a year defined by geographic ambition. Rather than doubling down solely on core territories, brands increasingly looked outward—targeting new regions, new consumers and new retail formats as global expansion once again moved to the top of strategic agendas. Asia emerged as one of the…
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2025 in Review: New Markets – Products – Category Expansion Drives Innovation
If geographic expansion defined one pillar of beauty growth in 2025, product-led expansion defined another. As competition intensified and consumers became more selective, brands increasingly looked beyond core categories—stretching into new formats, adjacencies and usage occasions to unlock incremental growth. The result was a year marked by boundary-blurring launches, where skincare met supplements, fragrance…
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2025 in Review: Retail Results – Beauty Outperforms Amid Uneven Consumer Confidence
If 2025 underscored one clear reality for global retail, it was that beauty continued to outperform, even as consumer confidence remained uneven and discretionary spending came under pressure. Across markets, retailers grappled with rising costs, shifting tourism flows and cautious shoppers, yet beauty and personal care consistently emerged as a stabilising force—supporting margins, driving…
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2025 in Review: Manufacturers Results – Resilience Amid Uneven Global Demand
With consumer demand fragmenting across regions and price sensitivity rising in developed markets, 2025 proved to be a year of recalibration for beauty and personal care manufacturers. While growth slowed in parts of North America and Europe, resilience in fragrances, dermocosmetics, aesthetics and select emerging markets helped offset pressure in mass beauty and professional…
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2025 in Review: Investing in India – Global Beauty Doubles Down on Long-Term Growth
India’s beauty market entered 2025 with a new sense of certainty. No longer treated as a promising frontier or test-and-learn destination, the country has become a core pillar in global beauty strategies—one demanding sustained capital, local partnerships and long-term commitment. With premiumisation accelerating, digital commerce maturing and organised retail scaling rapidly, India has moved…
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2025 in Review: M&A Activity – Scale and Strategic Focus Drive Dealmaking
As consumer confidence remained uneven and organic growth proved harder to sustain, mergers and acquisitions once again took centre stage in 2025, reshaping the global beauty and personal care landscape. From blockbuster transactions and founder exits to private equity-backed roll-ups and strategic divestments, the year underscored a clear reality: scale, speed and portfolio relevance…
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2025 in Review: Dollars in Dubai – Beauty Investment Defies Global Uncertainty
As growth slowed across parts of Europe, the US and China, and capital became more selective, all eyes once again turned to the Middle East—and Dubai in particular—as beauty’s most dynamic convergence point for investment, expansion and ambition. In 2025, the emirate cemented its position not just as a regional hub, but as a…